First Move direct marketing are proud to become the 1st UK member of the BVDM climate initiative.
First Move joins with printers in Germany, Belgium, Luxembourg, Denmark, Holland and Switzerland in computing the CO2 generated through the production of paper and the printing process so that the CO2 can be offset through ‘Climate Protection Projects’
To compensate for greenhouse gas emissions certificates are generated only for Gold Standard projects cofounded by the World Wildlife Fund (WWF) that reduce greenhouse gases, whilst simultaneously benefitting the local environment and sustainable social development.
First Move has documented the travel to work of all its employees, all the energy used – electricity and oil, the energy consumed by each of its digital presses along with all the finishing equipment used to produce its digital print. The software is supplied with the CO2 produced in the production of the various papers and finally the CO2 produced in the delivery process be it palletised or direct mailed.
First Move’s clients can choose from current projects being supported such as Energy efficient cooking stoves in Nigeria. Wind Energy in Pakistan, Restoration of boreholes in Eritrea and the Reduction of smoke emissions in Kenya.
Rachel Smith – First Move Managing Director said ‘ we look forward to playing our part along with our clients in offsetting the CO2 emissions our industry generates in a targeted and calculated process designed to eliminate guesswork and deliver immediate benefits in reducing CO2’.