Personalised for your customers and prospects, entirely customised to their interests, purchase history and behaviour…
Every letter or page can be totally different – different words – different pictures with First Move and the Xerox® Trivor™ inkjet press.
Example – 6,412 different products printed in a 5,000 mailing 16 page catalogue – true personalisation drive by artificial intelligence.
In a world first, the Trivor does more than you can imagine and will change the way you think about print and direct mail. Use your data to its full potential to become personal in each and every message you send and still enjoy the postage savings from your mail sorted posting.
We installed the world’s 1st machine in High Wycombe and it comprises a 20” continuous feed press that can print, finish and collate your mailers at lightning speed. But it’s not only the speed of Trivor™ that’s astounding; the image quality leaves other presses for dead. Choose your quality resolution from 600 dpi up to 1200 dpi (top litho print quality). Trivor can deliver 1,200 full-colour A4 images impressions per minute.
Inkjet: Faster and Just as Reliable as Offset printing
Inkjet is the new offset printing, with even greater capability for customised print runs at high speeds you’ll never understand how you did direct mail before. Xerox® High Fusion Ink combined with continuous feed means you can work faster and better, and personalise them for even greater campaign responses. Think catalogues, brochures and transactional direct mail that speaks directly to your recipient and gets the job done in a quarter of the time. The Xerox® Trivor™ 2400 is a printing powerhouse designed to reshape the future of direct mail.
Business Personalisation and Targeting Made Easy
As a business you can benefit from the faster turnarounds and a higher volume print runs with full customisation from the Xerox® Trivor™ 2400. If your direct mail is transactional, full white paper workflows mean you can provide your customers with offers tailored to them and statements that alter according to your set criteria, such as spend and other benchmarks. Direct marketeers also can offer more relevant offers in a single print run to each of their customers, ensuring less wastage and more effective use of postal services, as well as better engagement rates for a higher Return on the Investment you make in each mailing.
Xerox® Trivor™ 2400 in Numbers
Contact us today to find out more.
Make the First Move. Start transforming your business today…